How Ashley's Cafe grew monthly sales by $30K with Owner

Ashley Lee runs Ashley's Cafe in San Francisco with plans to expand to seven locations. After partnering with Owner, she added $30K in monthly sales, tripled her walk-in capture rate, and grew branded app sales.

+$30K monthly sales growth
65% walk-in capture rate
+44% branded app sales growth

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How Their Online Experience Changed

Before Owner
- ~$40K monthly sales
- ~21% walk-ins captured
- Tablet chaos at every rush hour
  Square, Uber Eats, DoorDash, the phone line, and in-person orders all ran on separate tablets. During peak hours, the noise and confusion led to mistakes and complaints from guests.
- Walk-ins came and went
  Ashley's old POS captured roughly one in five guests. Everyone else paid and walked out the door with no way to be reached again. She tried collecting emails on a paper notepad to fix it, but it never produced real repeat business.
With Owner
- ~$70K monthly sales
- ~65% walk-ins captured
- 1 system for growth
- One screen for every order
  Delivery apps, the website, phone orders, and in-person checkout all flow into one screen. No more five tablets ringing at once during a rush. Tickets line up in order, kitchen-ready.
- Loyalty rewards built into checkout
  Guests join rewards by entering their phone number at checkout. Ashley now sees who's a first-timer and who's a regular, and she has a real audience to market to instead of names on a paper notepad.
- Automated marketing that brings guests back
  Right after checkout, customers get a text to download Ashley's branded app. From there, automated push notifications, texts, and emails keep them coming back. Monthly app sales grew about 44% after adding Owner POS.

Why they needed to switch to Owner

Tame the rush hour chaos

Five different ordering channels on five different tablets meant constant errors and complaints. Ashley needed one system that consolidated everything without rebuilding her whole operation.

Stop losing every walk-in

Roughly four out of five walk-in guests left without leaving any way to be reached. Ashley wanted a POS that helped her recognize regulars by name and bring them back, not jot phone numbers on paper.

Build a real marketing channel

Ashley had no way to reach past customers, no branded app, and no automated way to drive repeat orders. She needed all of it in one place.

Work on the business, not in it

shley spent every day running shifts. She needed systems that did the work for her, so the cafe could keep growing without her in the room.